Foxtel Group

Brand Strategy

Brand Strategy

Brand Strategy

Video Production

Video Production

Video Production

Photography

Photography

Photography

brand book mockup
brand book mockup
'Tech and Ops', the heartbeat of this broadcast organisation, keeps The FOXTEL Group's brands running (think KAYO Sports, FOX Sports, BINGE, Hubbl and FOXTEL). They wanted to put themselves on the map as an exciting and challenging place to work.

The branding exercise included a full EVP strategy and suite of assets including photography and video content. We partnered with Fifth Frame Consulting to build a bold internal brand that gave them the recognition, (and recruitment edge), they deserved.

Through visual storytelling, including photography, and video, we captured what makes this crew tick: big challenges, bigger thinking, and a work culture with real heart. The result was a fresher looking Tech & Ops department, that not only turned heads internally, but helped attract the next wave of top tech talent.


Excerpt from "Foxtel Group, Tech & Ops Reel".

mockup of brand book
mockup of brand book
woman smiling in corridor
woman smiling in corridor
woman pointing to scren over-the-shoulder of another woman
woman pointing to scren over-the-shoulder of another woman
two people in broadcast room
two people in broadcast room
brand book mockup
'Tech and Ops', the heartbeat of this broadcast organisation, keeps The FOXTEL Group's brands running (think KAYO Sports, FOX Sports, BINGE, Hubbl and FOXTEL). They wanted to put themselves on the map as an exciting and challenging place to work.

The branding exercise included a full EVP strategy and suite of assets including photography and video content. We partnered with Fifth Frame Consulting to build a bold internal brand that gave them the recognition, (and recruitment edge), they deserved.

Through visual storytelling, including photography, and video, we captured what makes this crew tick: big challenges, bigger thinking, and a work culture with real heart. The result was a fresher looking Tech & Ops department, that not only turned heads internally, but helped attract the next wave of top tech talent.


Excerpt from "Foxtel Group, Tech & Ops Reel".

mockup of brand book
woman smiling in corridor
woman pointing to scren over-the-shoulder of another woman
two people in broadcast room